Your Trusted Destination for Fine & Rare Whisky

Founded in 2019, JPHA was born from a deep passion for exceptional spirits and a desire to elevate how people experience whisky online. What began as a small passion project has grown into one of the UK’s most respected independent retailers, trusted by collectors, connoisseurs, and enthusiasts alike.

A Note from James, Our Founder

“JPHA began as a simple idea: to share my love for fine whisky and create a place where customers could expect more than just another bottle. I wanted every purchase to feel special, personal, and worthy of the craft behind it.”

From our first sale to now fulfilling over 25,000 orders, every step of this journey has been built on care and connection. What started in a single room has become a 2,000-square-foot headquarters in London, where our dedicated team ensures every order is packed, insured, and delivered with the same attention to detail we began with.

Each bottle we offer tells a story of craftsmanship, tradition, and time. Our role is simple: to help you discover those stories and bring them home.

Why Choose JPHA?

At JPHA, we don’t just sell whisky, we deliver peace of mind. Our curated selection, transparent service, and expert support make us one of the UK’s most trusted names in fine spirits. Every order is carefully handled, dispatched the same day when placed before 3 PM, and fully insured for your confidence.

With over 2,000 five-star Trustpilot reviews and a Top 7 ranking among 92 Alcohol Stores in the UK, we’re proud to be recognised for excellence in both product and service.

Looking Ahead

Our commitment remains the same: to raise the standard, celebrate the craft, and deliver an exceptional experience with every order. Whether you’re seeking a rare release or the perfect gift, we’re here to make it effortless, secure, and rewarding.

Thank you for being part of our journey.

James Pham
Founder, JPHA